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  • Comcast’s VideoAI Joins Orange Logic to Revolutionize Video Asset Management with AI
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Comcast’s VideoAI Joins Orange Logic to Revolutionize Video Asset Management with AI

Vandit Grover May 8, 2025
The Future of AI - 2025-05-08T17 (4)

Comcast Technology Solutions (CTS) and Orange Logic have announced a strategic partnership to transform how enterprises manage and extract insights from video content. The collaboration brings CTS’ Emmy-winning VideoAI™ into Orange Logic’s digital asset management (DAM) platform, enabling AI-powered metadata generation, semantic video search, and automation at scale.

The integration is expected to launch in H2 2025, giving Orange Logic customers across media, enterprise, and government sectors access to next-generation video intelligence built for operational efficiency.

AI-Driven Metadata and Search: A New Era for DAM

As the demand for video content grows across sectors, managing large volumes of media has become a resource-intensive task. With CTS’ VideoAI, Orange Logic users can now automate tagging, surface complex insights, and reduce manual labor in organizing video libraries.

The solution utilizes multi-modal computer vision, enabling smart features like:

  • Semantic Search: Identify content by concepts, sentiment, or emotion, not just keywords.
  • Meta Tag Automation: Generate accurate visual, audio, and text-based metadata in real-time.
  • Asset Fingerprinting: Detect duplicates and optimize storage via content ontology.

These capabilities are critical for industries ranging from entertainment and sports to healthcare and e-learning, where managing video content efficiently can impact time-to-market and compliance workflows.

Unlocking Hidden Value in Video Libraries

Mike Centioli, EVP of Growth Strategy at Orange Logic, said integrating with Comcast is about unlocking new value and improving team decision-making.

Trained on millions of hours of premium video, VideoAI handles short-form and long-form assets with the same precision. It’s capable of analyzing both final content and work-in-progress footage, making it highly adaptable for a range of workflows.

Availability and Industry Impact

The VideoAI integration will roll out in the second half of 2025 via the Orange Logic Marketplace, offering a plug-and-play AI solution that can be trialed, adopted, and deployed rapidly.

This collaboration signals a broader shift in how digital asset management platforms are embracing AI, not as an add-on, but as a core operational tool. With content volumes increasing exponentially, automation and intelligent metadata are fast becoming industry requirements rather than luxuries.

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Vandit Grover

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