
The Bombay Stock Exchange (BSE) has denied Jetking’s attempt to list shares tied to a Bitcoin treasury plan, sparking debate over how India regulates corporate engagement with crypto. The move highlights the tension between companies eager to use digital assets as part of their balance sheet and regulators determined to limit how those strategies are funded.
Although firms in India can deploy existing cash profits to buy cryptocurrencies such as Bitcoin, the fact that they may raise new funds through an equity sale for that purpose raises some degree of concern. Regulators are concerned that such equity listings create ambiguity as to whether capital markets rules apply to that situation or whether it is just a speculative investment in a digital asset that has an unclear status in terms of public policy.
Jetking described the decision as “unprecedented” and pledged to continue pursuing its strategy. The company said it will engage regulators directly, explore offshore structures for crypto exposure, and even reallocate a portion of its cash holdings into Bitcoin. The case signals growing friction between corporate innovation and regulatory caution in India’s evolving digital asset space.
BSE Draws the Line on Crypto-Funded Listings
The exchange rejected Jetking’s proposal, showing its reluctance to let equity markets serve crypto-related fundraising purposes. BSE officials stressed that companies must operate within the existing framework, where public markets fund business expansions and operations, not speculative digital assets. This stance aligns with SEBI, which has repeatedly warned against mixing retail investor protection with highly volatile cryptocurrency markets. While India has not banned companies from holding Bitcoin, raising equity capital for that purpose remains legally unclear.
Jetking’s Corporate Strategy and Bitcoin Ambition
Jetking, traditionally known in the education and IT training space, is attempting to reinvent itself with a modern corporate vision. Its plan to create a Bitcoin treasury plan aimed to signal alignment with global tech companies that treat Bitcoin as a hedge against inflation and a reserve asset.
Globally, firms like Tesla and MicroStrategy have adopted similar treasury strategies, drawing both attention and controversy. Jetking hoped to become one of the first Indian companies to follow this path, setting an example for corporate crypto adoption in the country.
India’s Regulatory Climate on Corporate Crypto Adoption
Regulators in India have continually adopted a cautious approach towards cryptocurrencies. The Reserve Bank of India (RBI) has expressed worries over financial stability risks, while SEBI has been addressing retail investor protection. India’s crypto regulation framework continues to be fragmented with tax policies but no law governing corporate holdings.
This uncertainty complicates decisions for firms like Jetking. While the company can technically deploy profits into Bitcoin, structuring a stock market listing tied to such a move faces hurdles. Until India establishes clear regulatory frameworks, companies attempting bold crypto strategies will likely face resistance.
Exploring Offshore Structures and Alternative Paths
Following BSE’s decision, Jetking stated it would consider using structures outside India to gain exposure to Bitcoin. This structure could be a foreign subsidiary in a jurisdiction favorable to crypto, similar to what many of the traditional firms pursue by putting some of their holdings in those structures.
Jetking also indicated it might look at deploying some of its current cash into Bitcoin as an alternative to selling stock. This would not run into regulatory hurdles and would be consistent with the company’s ongoing approach to use digital assets to manage its treasury.
What This Means for Indian Companies and Investors
The Jetking case represents a cautionary tale and a guidance post for other Indian companies. Corporations considering adopting crypto into their business models might have to turn to complex legal avenues, try to balance shareholder interests, and remain cognizant of regulatory action.
For investors, the rejection represents the risk of assuming that Indian exchanges will proceed to adopt corporate Bitcoin treasuries in line with developments in the rest of the world. Some investors may embrace crypto as a diversifying option, but regulators may still perceive unregulated crypto adoption as a systemic risk.
The Road Ahead for Crypto in India’s Corporate Landscape
India stands at a crossroads in shaping how businesses engage with digital assets. On one hand, global companies adopting Bitcoin treasury plans suggest the growing legitimacy of crypto in corporate finance. On the other, India’s regulators remain unconvinced, prioritizing caution over innovation.
Jetking’s next steps, whether through offshore entities or direct profit allocation, will be closely watched. The outcome may shape how far Indian firms can push the boundaries of crypto regulations India and define the future of business-led crypto adoption in the country.