
Done.ai Group AB has launched a strategic initiative to explore blockchain infrastructure within its AI-native financial platform. The company will allocate NOK 20 million toward a Bitcoin purchase, confirming plans to execute the transaction imminently. This move reflects Done.ai’s commitment to building long-term resilience and automation for small and medium-sized enterprises (SMEs) through AI-driven solutions.
The company will treat the Bitcoin allocation as a long-term treasury asset and report it in quarterly filings. Done.ai aims to use this exposure to better understand the mechanics of on-chain finance, especially how Bitcoin and digital assets can support its embedded finance tools. CEO Staffan Herbst emphasized that the move prioritizes platform readiness over asset speculation.
Blockchain as Infrastructure for Next-Gen SME Services
Done.ai is building a modern, AI-native platform for SMEs that unifies accounting, embedded finance, CRM, HRM, and marketing. As it scales its offering, the company assesses how blockchain infrastructure can enhance system automation, transactional speed, and operational reach.
The evaluation includes blockchain-enabled programmable settlement layers and digital assets integrated into ERP environments. Done.ai sees blockchain not as a standalone vertical but as a critical layer to support its AI systems, particularly in treasury automation and real-time settlement flows. The company is using Bitcoin allocation as a hands-on mechanism to learn how blockchain infrastructure operates within real business contexts.
Bitcoin Allocation Supports Tokenized Asset and Stablecoin Evaluation
Done.ai will begin a structured technical evaluation in the second half of 2025. Key focus areas include tokenized assets, stablecoin feasibility, and collateralized lending inside its AI-embedded finance suite. These tools align with the company’s aim to automate workflows and modernize SME capital access. Tokenized assets represent a major exploration area. Done.ai is interested in building infrastructure for digital equity, compliant fundraising, and smart contract-enabled securities.
Alongside this, stablecoins could offer faster and more transparent settlement processes for cross-border transactions. These tools, powered by AI-driven logic and decision-making, could reshape the platform’s future capabilities. The technical process will unfold in phases, with each test case feeding into the product’s broader AI architecture. The Bitcoin allocation is a first step toward building functional familiarity with blockchain assets in a live financial ecosystem.
Long-Term Strategy with Regulated Oversight
Staffan Herbst clarified that this initiative is part of a broader roadmap toward future-proofing Done.ai’s platform. “This is not about asset speculation, it’s about strategic learning and long-term platform readiness,” he stated. The entire process will remain grounded in operational discipline and regulatory compliance.
The Bitcoin allocation will be executed through a regulated digital asset custodian. All holdings will follow applicable accounting rules. The company plans to report treasury movements in its quarterly updates. Done.ai intends to use this foundation to assess additional blockchain integrations over time, but only after full technical and regulatory vetting.
Future-Proofing SME Finance with Tokenized Assets
Future experiments may include equity tokenization systems and digital securities issuance tools that can live within Done.ai’s AI-native workflows. However, the focus remains tightly aligned with its core mission—building intelligent, secure, scalable finance products for SMEs.
Done.ai’s Bitcoin allocation signals a calculated shift toward integrating blockchain infrastructure into its AI-native financial platform. By evaluating tokenized assets and stablecoins, the company aims to future-proof its offering for modern SME demands. The strategy remains clear: blend AI with secure digital infrastructure, stay regulatory-first, and unlock new possibilities in embedded finance without compromising trust.